I Love Ugly continue to impress us with their approach to the New Zealand fashion scene. They are smart people with smart designs that are presented in a way that can only bring respect for what they are doing. As their popularity continues to rise here they are also expanding impressivly across the world. I Love Ugly wears have been seen on rap icon A$AP Rocky and new comer Rita Ora recently. Everyone wants a piece, and for good reason. They make damn fiine styles for us guys.

Take a look at their latest clip, pure class.